Building Subscriber Lists
With The Marketing Machine's web collection tool, you can capture subscriber data info (name, email address, etc.) directly from your website. Through an easy-to-use interface, your online visitors can subscribe to receive emails about a variety of subjects, such as promotions, newsletters, and new item announcements. What's more, their profile and preference data is instantly and automatically placed into the subscriber database within the email program. You can begin delivering highly-relevant information to them immediately.
In addition to the web collection tool, you should begin collecting email addresses whenever you make contact with your audience. We have worked with many companies, across a variety of industries, and therefore we can suggest proven and creative ways to increase the size of your email list(s).